Online Publishing

ONLINE PUBLISHING

 

On the 17th of November, some students from our school had the opportunity of meeting Mr. Francesco Panza, a web content editor and freelance journalist based in Catanzaro.

He gave us a PowerPoint presentation, while talking about the uses of Internet. He explained how some websites are used to promote companies, how search engines work and the importance of digital competences.

Today, with the evolution of Google’s core search algorithms, it has become really difficult to find websites that are not among the most popular ones, but here are a few suggestions on how to make

Creating an effective blog or website.

Make sure your blog is simple to use and functional. Remember, it’s important to post and share high quality content!

Building your online reputation.

The reputation of your company is the key to success!

You can ensure your reputation by consistently providing quality services and products to customers, including aftersales.

Using Social Media.

Facebook ads will allow you to reach the right demographic groups and video tutorials on YouTube will help you to reach greater numbers of people.

Publishing and updating useful and high quality content on a regular basis and engaging with other people involved with your common interest is vital.

Collaborating with popular bloggers like yourself.

Although it might be difficult to find a popular blog willing to collaborate with you, it’s worth taking a shot. It could become an effective way to market your business online.

 

Catia De Giorgio, Alice Ombrella, Federica Rossi.

online publishing

3 commentaires

  1. Yeah, I remember this day. I learned so much and now I feel more confident and sure when for example I publish something on the social media. Maybe it was one of the best day of this project. Thanks for writing

    J’aime

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